By Jamie Kyte In my recent exploration of athlete data ownership, I’ve been reflecting on the massive amounts of data now embedded in elite sports. We’re constantly looking for that next edge to improve performance, but at what cost? A LinkedIn post by Steven Reid, former international footballer and current coach at Nottingham Forest, caught … Continue reading “Is It Time to Slow Down on Data in Elite Sport? “
Tag: AI in sports
The Ownership of Athlete Data
By Jamie Kyte Technology has reshaped the sports industry, unlocking new possibilities for performance enhancement and fan engagement. The global sports technology market, valued at $24.14 billion in 2019, is projected to soar to $65.41 billion by 2027. These advancements empower athletes, coaches, and analysts to push the boundaries of performance. A prime example is … Continue reading “The Ownership of Athlete Data “